Privacy Policy

Introduction

Your privacy and maintaining the confidentiality of your personal information are important to Us. We are committed to safeguarding Your personal information. This privacy statement explains what information We collect, how information is collected, used, and handled, when information may be disclosed to third parties with Your consent, Your rights for requesting access to or amending Your personal information, as well as how you can provide Us with feedback or make a complaint. We may amend this document from time to time.

Terminology

We may collect information from you or about you, including your:

• health information, which means personal information about your health such as your medical history or medical conditions or disabilities as more particularly described under New Zealand’s HIPC.
• personal information, which means information or an opinion about you, whether true or not, from which your identity is apparent or can reasonably be ascertained or as otherwise defined by applicable privacy law. This is whether the information is recorded in a material format or not. Personal information may also include information we may collect about your individual preferences. It does not include information that is de-identified (anonymous data).

The laws we comply with in our dealings with your personal information or health information: the Privacy Act 2020 (NZ Privacy Act), Information Privacy Principles, Health Information Privacy Code (HIPC), and Unsolicited Electronic Messages Act 2007.

Why do we collect personal information or health information?

We will only collect personal information or health information from you when it is reasonably necessary to undertake our business activities and functions, or as otherwise permitted by law.  We may also collect your personal information or health information for one or more of the following purposes:

• fulfilling any mandatory reporting obligations required by applicable law, including communicating with you if a notifiable data breach has occurred in relation to your personal information;
• to assess your application for a role with us and to take references;
• in connection with your employment with or engagement by us;
• any purpose for which you have consented;
• any related secondary purpose that we believe you would reasonably expect when we collected your personal information or as a result of our ongoing relationship with you;
• to gain an understanding of your needs so we may provide you with the required service and advice;
• to contact you to provide advice or information in relation to the way in which the service will be or has been provided;
• to provide and administer dental and associated services to you
• to send appointment reminders to you;
• to analyze our services and customer needs with a view to developing new and/or improved services;
• for surveys, direct marketing, promotions, and/or competitions;
• to ensure the proper function of the website and online software;
• for our marketing, planning, product development, and research requirements;
• to administer and manage our services including charging, billing, and collecting debts;
• to respond to your requests, questions, comments, and complaints;
• to notify you about special offers and products or services available from us or our participating partners, either directly or via a third-party advertising platform;
• to resolve disputes or resolve problems;
• to prevent prohibited or illegal activities;
• any purpose for which we are required or authorized by the Applicable Privacy Laws;
• to respond to and manage inquiries, complaints, feedback, and claims, defend our legal interests and investigate and protect against fraud, theft, and other illegal activities.

We may also use your personal information or health information for other purposes not listed above which will be made clear to you at the time we collect your personal information, or for such purposes as may be required or permitted by the Applicable Privacy Laws.

What personal information do we collect and hold?

The personal information or health information collected depends on the dealings you have with us, and may include your:

• name,
• date of birth,
• gender,
• occupation,
• address (postal and email),
• telephone numbers,
• Medicare, health fund, and health insurance cover details,
• medical history, test results, medication, and other health information,
• financial information (including credit card details),
• your IP address and/or other device-identifying data,
• other information necessary for our functions and activities,
• nominated person to contact in case of emergency,
• opinion in relation to any of our business activities via surveys and/or competitions and trade promotions,
• other such information (including proof of identity) that is relevant for us to provide our products and services to you in the manner that you have requested, or to comply with the Applicable Privacy Laws.

Sensitive information

We only collect sensitive information where it is reasonably necessary for our functions or activities and either you have explicitly consented, or we are required or authorized by law to do so.  This may include health information, medical history, details about a medication you take, or information for the purposes of a job application such as information about national origin or immigration status.

Financial information

We may collect your credit card details or other financial information where you provide them to us at one of our clinics for the purposes of arranging the direct debit or payment plans you have requested.  We will only use your financial information for the purpose for which it was collected and in accordance with this policy.  We may also collect financial information from you through our sales facilities, to be used by us solely to facilitate payment for the services you have requested.  Financial or credit card information we collect from you is strictly confidential and held on secure servers in controlled facilities.

Using government identifiers

In certain circumstances we are required, to collect government identifiers such as Medicare, National Health Index, pension, or Veterans Affairs numbers. We will only use or disclose this information in accordance with the applicable laws.

How is personal information or health information collected?

We will, if reasonable and practicable to do so, collect personal and health information directly from you. This may take place when you fill out documents such as a form.  Information may also be collected from you in other ways, including:

• when you attend an appointment at one of our practices;
• via our websites or online chats;
• via our social media pages;
• if you complete an entry form for any competition and/or trade promotion whether operated by us or one of our practices;
• if you complete any survey;
• if you call us;
• if you post or email us your information;
• if you provide us with your information in any other format such as verbally or via text message;
• if you apply for any job vacancy;
• if you make a complaint to us.

We may collect personal and health information from third parties such as:

• your health service provider;
• a health professional who has treated you;
• your family or legal guardian;
• other sources where necessary to provide a health service.

Using and disclosing personal information and health information

We will not sell, distribute, rent, licence, disclose or reveal, share or pass your personal information or health information on to any third parties, other than in accordance with this Policy, and to those who are contracted to us to keep personal information or health information confidential.

We may disclose personal information or health information:

• to our related bodies corporate, suppliers, consultants, contractors, or agents so that they can provide you with products or services on our behalf or help us to provide you with the requested products or services including contacting you in relation to the products or services;
• if we merge with or are acquired by another entity, to that entity as a part of the merger or acquisition;
• to relevant government (including federal, state, or territory) authorities and agencies for the purpose of investigating a health issue, including a workplace health and safety matter;
• to other health service providers in relation to continuity of care where that service provider is involved in your treatment or diagnostic services;
• when conveying information to a responsible person (e.g. parent, guardian, spouse) when you are incapable or cannot communicate, unless you have requested otherwise;
• when conveying information to close family members in accordance with the recognized customs of medical practice.

Marketing and your consent/opting out

We may use your personal information to identify a product or service that you may be interested in or to contact you about an event or promotion.  We may with your consent or where required by Applicable Anti-Spam Laws, use the contact details you have provided to contact you from time to time (whether by phone, post, email or SMS) to tell you about new products or services and special offers that we believe may be of interest to you.

You can withdraw your consent to receiving direct marketing communications from us at any time by unsubscribing from the mailing list by clicking ‘unsubscribe’ at the bottom of any email from us, by contacting us on the details at the end of the policy, or by using the unsubscribe facility set out in any other electronic communication you receive. Once you have unsubscribed from the electronic communication, you will be removed from the corresponding marketing list as soon as is reasonably practicable and in accordance with Applicable Anti-Spam Laws.

We may occasionally engage other companies to provide marketing or advertising services on our behalf.  Those companies will be permitted to obtain only the personal information they need to deliver the service. If we provide those companies with any of your personal information, it is to provide you with a better or more relevant and personalized experience and to improve the quality of those services.  We take reasonable steps to ensure that these organizations are bound by confidentiality and privacy obligations in relation to the protection of your personal information.

We may also use your personal information and information collected about you using third parties such as Google Analytics to provide you with a better or more personalized and relevant experience when using our website. We may do this by combining behavioral data we collect by the use of cookies and combining it with the personal information we have collected from you.

Information via the website and online software

Every time you use our website, information may be collected by us or on our behalf via services such as Google Analytics.  Types of information collected may include:

• the date and time of your visit to our website and online software;
• your IP address;
• the address of the documents you access;
• the type of browser and operating system you are using;
• any address of a recurring site and any other website you are about to visit;
• the information you submit regarding payment particulars.

The information that may be collected provides us with details about how the website is being used including the frequency and duration of visits, and which web pages you have accessed on the website.

We may provide third parties with aggregate statistics about our visitors, traffic patterns, and related site information. This data reflects site usage and does not contain identifying information.

Cookies

Most commercial websites use cookies. Cookies are data that a website transfers to your browser and are stored in your hard drive, and are used to track your ongoing access to and use of the website.  We may use cookies to allow us to track usage patterns and help us improve and tailor our service to you.  Cookies are used to ‘remember’ when your computer or device accesses our website.  Cookies are essential for the effective operation of our website and to help you interact with us online.  They are also used to tailor the products and services offered and advertised to you, both on our website and elsewhere.  Cookies will not identify you personally.  If you would prefer not to receive cookies, you can alter your security settings on your web browser to disable cookies or to warn you when cookies are being used. However, this may mean you may not be able to take advantage of all features of the website.

Links to other websites and third-party advertising services

Our websites may contain links to other websites that are not under our control. These websites may use cookies. It is the responsibility of those third parties to collect appropriate consent from you in order to permit their own cookies (to the extent this is required by law) and to inform you about the cookies they use. You should check the Privacy Policy on all third-party websites to ensure you are comfortable with third-party cookies.

We may also utilize certain third-party advertising services (e.g. organizations such as Google) to display advertising for our advertisers. These third-party services may also place a cookie on your computer for the purposes of ad tracking and presentation. We do not share personally identifiable visitor information with these third-party services.

We have no responsibility for linked websites or third-party advertising services and provide them solely for your information and convenience. We specifically disclaim responsibility for their content, privacy practices, and terms of use, and we make no endorsements, representations, or warranties about their accuracy, content, or thoroughness. Your disclosure of personal information to third-party websites is at your own risk.

Storing personal information and health information

We take all reasonable and appropriate steps (including organizational and technological measures) to protect your personal information and health information from misuse, interference, and loss, as well as unauthorized access, modification, or disclosure.  Some of the ways this is done include:

• requiring our staff to maintain confidentiality;
• implementing document storage security;
• imposing security measures for access to our computer systems;
• providing a secure environment and access control for confidential information;
• only allowing access to personal and health information where the individual seeking access has satisfied our identification requirements.

Where we store your personal information and health information depends on what interaction you have had with us. These include:

• electronic databases, including those for processing customer inquiries or feedback;
• paper-based forms;
• email databases for marketing communicationsю

However, the Internet is not in itself a secure environment and we cannot give an absolute assurance that your personal information will be secure at all times. Transmission of personal information over the Internet is at your own risk and you should only enter, or instruct the entering of, personal information within a secure environment.

Data breaches

The NZ Privacy Act requires us to notify the New Zealand Privacy Commissioner about ‘notifiable privacy breaches’ and may require us to notify you.  A notifiable privacy breach occurs when the following criteria are met in relation to personal information held by us:

• there is: (i) unauthorized or accidental access to that information; or (ii) disclosure, alteration, loss, or destruction of that information; or (iii) an action that prevents us from accessing that information on either a temporary or permanent basis (privacy breach); and
• it is reasonable to believe the privacy breach has caused serious harm to an affected individual or individuals or is likely to do so.

If it is not clear whether a suspected privacy breach meets these criteria, we will investigate and assess the breach to determine whether the breach is a ‘notifiable privacy breach’ that requires us to notify the affected individuals. This is to ensure that, subject to the NZ Privacy Act, you are notified if your personal information is involved in a privacy breach that has caused or is likely to cause serious harm. Even if the criteria are not met, we may decide it appropriate to notify you anyway as part of our commitment to taking privacy seriously.

Keeping personal information and health information accurate and up to date

It is your responsibility to ensure that the personal information or health information you provide us is accurate, complete, and up-to-date. However, as required by Applicable Privacy Law, we will also endeavor to ensure that the personal information and health information collected from you is up to date, accurate, and complete.

Medical records are our property – however, you have a right to access them subject to some exceptions allowed by applicable laws.  In the case of pathology services, it is recommended that you obtain the information from the referring doctor. We will disclose the medical record to an authorized personal representative or legal adviser where you have provided written authority unless any of the applicable legislative exceptions apply.

You may request access to or correction of your personal information and health information we hold about you at any time by contacting the relevant Privacy Officer using the details set out at the end of this Policy.  We will need to verify your identity. Subject to any applicable exceptions or requirements, we will provide you with access to the personal information or health information you request within a reasonable time and usually within 20 working days in New Zealand. If we decide to refuse your request, we will tell you why in writing and how to complain.

We may charge a reasonable fee for collating and providing access to personal and health information.

Contact us

If you have a question or comment regarding this Policy or wish to make a complaint or exercise your privacy rights, please contact us: info@marinadentists.co.nz

Changes to our Privacy Policy

We may revise this Policy from time to time as we add new features or as laws change that may affect our New Zealand or Australian businesses or websites. When we make changes to our Privacy Policy, they are reflected on this page. Any revised Privacy Policy will apply both to information we already have about you at the time of the change, and any personal information or health information created or received after the change takes effect. We encourage you to periodically reread this Privacy Policy, to see if there have been any changes to our policies that may affect you. Your continued use of our services following an update to this Privacy Policy constitutes acceptance of those changes.

This policy was last updated on 16 August 2022.